1. The purchase of gifts. How could we have reached a point where we are not aware of the great trap of consumerism ? The shopping centers to be rolled out search and seizure of gifts, decorations and food. Promotions, offers, discounts, promises, all the facilities appear now, everything revolves around trade. And what is the justification we sell? The advertisements promise smiles and happiness for the person to whom you give away the product X to brand Y. And here are good. They know sell well, know it with subtlety. No matter how creative and original to be an advertisement, that is, it remains possible to reduce all to the same message: buy this product.
When I think of these things I always remember the movie They Live, John Carpenter, where all the ads they see on the street and television contain subliminal messages unconsciously forcing people that come do what they say, and although the plot of this film is the way that has a controlled alien race to keep doing what interests them, I think the parallels (and criticism of the film to the consumer society) is more than evident.
The topic of subliminal advertising is very controversial and is not the subject of this post. Serious literature about it is scarce and many researchers argue that there is strong evidence that show.
Many people have instituted a firm belief that you need to buy things at this time, the "Christmas", and start racking, caravans, the burdens and "stress." And it is not I have anything against the act itself of giving. What saddens me a bit is that it is distorting the concept of gift making it an act of commitment to having to do so exclusively on "important dates" rather than a spontaneous act independently of the calendar.
2. Menus. Why can not a normal lunch or dinner on Christmas Eve / Christmas and New Year's Eve / New Year? What moves us to think that you need to eat something different? But also not anything different, but has to be something different that is likely to be considered by guests as a luxury. In principle could be understood that if a day is considered especially the regardless of the cause, wants to party with a meal to get out of the ordinary. The problem is, on one side and in my view, when these considerations are made only once a year and for a reason that many do not really motivation, being more out of habit than anything else. If the subject is Christmas, it would be reasonable that those who celebrate were practicing Christians. The other option is to move from religious considerations and focus on the celebration as an opportunity to be with loved ones and family away to "go home for Christmas." Is not it a bit sad to only see once a year? When this happens, can we be sure that assistance is really sincere and not compromise or custom? I do not know, ask.
Anyway, here the stress is given in the beating of hours that mothers and grandmothers were stuck in the kitchen to prepare the most delicious dishes, including insults, cries and imprecations against the overwhelming view of the amount of work and time involved, further aggravated when some culinary exercises go wrong. Of course, anyone says it tastes bad after the beating he has penetrated. Why should I eat until you drop? Why, besides the quality, quantity also matters? Does a war looming and I'm not aware of? Why is that being healthy all year but at this time? And I just ask you all this necessary? It really is this what Christmas means in the XXI century? Who has taught us, how we learned to understand it?
also the prospect of meeting people (family included) with which one does not get along can spoil a lot of the party. The fact is that all these questions lead to a negligible percentage of the population to call white depression.
Related Entries:
suciológico Study: New Year's Eve Dinner
suciológico Study: New Year's Eve Dinner (II)
0 comments:
Post a Comment